Marketing as a core strength, places Macter amongst leading pharmaceutical companies of Pakistan. Through strong knowledge, experience and education, marketing team offers quality products at affordable price with the focus on sharing scientific information and intention to make the world healthier.
Macter Academies and Continuing Medical Education
Macter continuously organizes Continuing Medical Education programs (CME), Local Speaker Programs (LSP) and Ward Presentation (WP) to update our medical colleagues regarding the current development in their respective fields to give more attention to their patients with latest treatment options etc.
Continuing Medical Education (CMEs) on national levels as well as international levels are organized on different topics specially on Diabetes, Cardiology, Pulmonology , Virology and Hepatology and other related segments.
The main innovation in all CMEs is that all programs are very interactive based on case based studies. The session is very interactive as the doctors discuss the entire disease with the treatment options available and recommend the most suitable option for the patients of Pakistan.
Ward Presentations/Local Speaker Program
- Ward Presentations/Local Speaker Program continuously are continuously organized in different wards of BHU/THQ/DHQ/Major institutions of different small & big cities of Pakistan for the overall patient’s awareness of all our focused segments Like Ortho, Hepatitis, Cardiology, Diabetes, Asthma, Pulmonology with other related segments. A joint venture of senior doctors of the Ward and Macter team meet there and share their ideas. The objective is only “Patient’s benefits and care of society”.
Focus Groups Meetings (FGMs)
- Focus Groups Meetings (FGMs): Another very good and interactive activity Macter recently started that before launch of any new the product, The leading KOLs (Key Opinion Leaders)of Pakistan share their views regarding the molecules to be launch and their previous experience (if any). These are very interactive meetings, arrange across the Pakistan to discuss all related aspects of drug treatment. The objective is again very simple “how the molecule is beneficial for the patients or for the society” .
- Qualified, experienced and energetic marketing team including 400+ field force.
- Leading KOL’s of Pakistan patronize Macter.
- Continuous growth achievement.
- Quality of our product related activities.
- Innovation which keeps the program scientific.
- Institutional business.